ABE Business Start-up Certificate Level 3


Why choose the ABE Level 3 Certificate in Business Start-up?

Behind every great business, there’s a great idea. Everyone knows this, especially anyone who’s seen Dragon’s Den in recent years. But what else needs to be done to get a business start-up off the ground?

The ABE Level 3 Certificate in Business Start-up is a course that will take you through the nitty-gritty of starting your own business. Starting with the necessary analysis to ensure your business is unique, it covers the build up of your business idea, how you will market your product or service, the planning involve around your operations and budget, and will lead you by the hand to the creation of a powerful business plan and pitch to use when making proposals to investors.

If you’ve got a fantastic business idea, and you want to make something of it, or if you often have great ideas of this type, and you just haven’t yet got anything off the ground, this course could be the difference between being stuck in 9-5 forever, or making it on your own.

Furthermore, if you work in a relatively junior role at present, but you are keen to progress into management at some point, the ABE Level 3 Certificate in Business Start-up could help to improve your skillset through helping you understand how to plan effectively in specific areas of business. Many of the skills taught on this course feed into a management skillset, and this should not be underestimated for its usefulness.

Because it’s a distance learning course, you’ll need to apply discipline and dedication to it — much as you would if you were running your own business — so it’s all good practice for your planned future, and proves you’ve got what it takes to succeed.

You’ll also have the chance to see if you really can work independently of others, so the ABE Level 3 Certificate in Business Start-up is a great test-pad for your ambitions too.

Modules for this course

Unit 1: Analyse entrepreneurial and market potential

On completion of this unit you will:

  • Produce a plan to develop the business skills and attributes required to support a successful business venture
  • Identify information sources to produce a business plan and inform an external market analysis
  • Explain the importance of understanding the external environment and its potential impact on business success

Unit 2: Build the business idea

On completion of this unit you will:

  • Describe how the business idea is unique from both customer and competitor perspectives
  • Analyse the business idea to support and inform the business plan and strategy
  • Produce measurable objectives to provide business focus and direction for the business start-up

Unit 3: Plan the marketing approach

On completion of this unit you will:

  • Describe and improve the business idea using the marketing mix relevant to the business start-up
  • Define and position the Unique Selling Proposition (USP) to build the business identity and influence customer perceptions
  • Develop sales pitches that can be used to drive sales and/or to encourage investment in a start-up

Unit 4: Plan the operations

On completion of this unit you will:

  • Identify local legal structures and regulations relevant to a business start-up
  • Describe the local requirements and resources required to enable a start-up to provide its products/services
  • Explain how the business will operate on an ongoing basis

Unit 5: Plan the budget

On completion of this unit you will:

  • Produce financial forecasts and budgets
  • to assist in sourcing finances and inform the business plan for a start-up
  • Produce an operating budget for managing the day to day business using financial information to manage performance and spot failures

Unit 6: Create the business plan and pitch

On completion of this unit you will:

  • Prepare a business plan that can be used to secure funding and assist the entrepreneur in the ongoing management of the business
  • Pitch a business plan that delivers key information and drives potential investors to explore the start-up in further depth
  • Appraise a business plan and pitch as well as the entrepreneur’s personal development plan (developed in Unit 2) to identify areas for further development to support start-up success


No experience or previous qualifications are needed to enrol on this course, which is available to all students of all academic backgrounds. However, you must be at least 16 years of age to join it.


You’ll get an assessment at the end of each unit, and this should take you around 1-2 hours to complete. These papers, once marked by your assessor, will enable your tutor to continually monitor your progress and provide help and advice where needed. The course is estimated to require around 240 hours of study time in total.

Qualification number: 60300486

To gain the qualification you will need to successfully complete all the units in the course.
Please note: Online access is required in order to complete this course.

Developing your career

How can I follow up my ABE Level 3 Certificate in Business Start-up?

Your ABE Level 3 Certificate in Business Start-up isn’t just a vanity course; it will teach you skills that are useful on a number of levels.

First of all, the planning aspects of the course mean you will have a completed business plan with financial forecasts, marketing, and market analysis. This means you will be ready to go straight to potential investors, including banks, with an ‘oven-ready’ pitch, and the figures to back up your ambitions. Because you have support from your personal tutor, and additional feedback from your assessor, you will be able to be confident you have covered all requirements right from the get-go.

Secondly, the independent working this ABE Level 3 Certificate in Business Start-up requires from you means that even if you don’t take your business idea any further, your studying will still bring benefits. Employers know that it takes dedication and commitment to complete a course, especially when it is distance learning. They also know you need to be organised and reliable. These are all excellent traits in any workforce, so if you plan to look for new work during your studying or after completion, you should mention this course in a prominent place on your CV, and you will be most likely called for interview as a result.

A third area in which your ABE Level 3 Certificate in Business Start-up will be useful to you going forward is that the skills trained in this course are part of the management skillset. This means if you are interested in promotion or otherwise progressing in your career – perhaps moving sideways, rather than up – your employer will be able to see at a glance that you already have a good grasp of the skills required to analyse data, and make decisions based on the information. They will also see you can plan effectively and usefully, and that you are fully able to understand the importance of marketing and the role it plays in improving business function.

Pay in full for 20% off this weekend!


Price £1,260.00 £756.00

Payment methods

1 Pay with Advanced Learner Loan
(No repayments until your salary reaches £21,000)
Loan registration fee = 
Loan funding amount = 
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2 Pay in Full - £756.00

3 Pay by Instalments - £756.00
Deposit of £50.00
plus 6 monthly payments of £118

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Further Information

Course ref: 60300486

Course starts: Anytime

Guided Learning Hours: 36

Level: 3

Modules: 5

Technical requirements


All professional development students are eligible for the NUS Extra card, which gives you access to over 200 UK student discounts with brands like Co-op, Amazon and ASOS.